The Core of Marketing Education contains the practices and principles that comprise the discipline. There are numerous careers within the area, with excellent opportunities for advancement. Students are introduced to the functions and fundamentals of marketing as well as marketing utilities. The marketing internship component of the program allows students to receive on-the-job training through approved training stations. Marketing education is a one year course. Students receive one hour credit for the marketing class and two hours credit for the internship component of the program.
Goals of the Course:
Understand and apply marketing, management, and entrepreneurial principles.
Make rational economic decisions.
Exhibit social responsibility in a global economy.
Develop problem solving and creative thinking skills.
Improve communication skills.
Improve social understanding.
Learn to develop good interpersonal relationships.

Units of Study
DECA
The World of Marketing
Marketing Functions
Economic Essentials
Business and Marketing Essentials
Advertising and Promotion
Personal Selling
Marketing Operations and Pricing
Workplace Readiness
Employment and Advancement